Even to Apple, the future is Mobile. The number of Mobile devices sold by Apple in the last quarter:
- 16.24 million iPhones
- 19.45 million iPods
- 7.33 million iPads
- 4.3 Macs - 75% are laptops
Apple's apps strategy is interesting, but I don't believe that applications are the way forward as a vehicle to deliver information. Applications are great for delivering services, but completely out of place for website information. "Travelers look at 12 to 20 hotel and tourism websites before making a final choice. Imagine if travelers had to download an app each time they wanted to see a hotel." http://hubpages.com/hub/travel-on-the-go.
Mobile websites, like http://travelonthego.mobi, are here to stay, and while Apple's niche strategy is smart, Facebook has a rather large lead and a network that has only just begun to come into its own. Facebook innovation and invention in the Travel arena is just beginning. More on Facebook, see http://hubpages.com/hub/the-facebook-business-model.